Self-Publishing a Book: How to Choose a Printing Company

Are you Planning to Self-Publish a Book?

Self-Publishing continues to grow in popularity because it gives book authors complete control over the publishing process. Instead of taking direction from a publishing company, self-published authors make all the decisions regarding their book's content, cover artwork, pricing structure, distribution, and marketing strategy.

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Choosing the right printing company plays a critical role in the final output of your book. From quality and cost to customer service, selecting a suitable printer ensures your book matches your expectations. Here are 11 crucial factors to consider when selecting a printing company to produce your self-published book.

Factors to Consider When Choosing a Printing Company

1. Quality of Work

Inspecting the quality of printed samples from various companies is essential to gauge their workmanship. Look for sharp text, vibrant inks, and an overall keen attention to detail. High-quality samples that are similar to your needs give you confidence in the printer’s capabilities.

2. Printing Capabilities

The printer’s equipment should match your printing requirements. Digital presses are perfect for shorter runs, while offset presses are ideal for larger orders. A printer with both types of presses can offer cost-effective solutions regardless of the number of copies required.

3. Years of Experience

Researching the printer’s longevity in the business helps in understanding their success and reliability. Companies with extensive experience are more likely to have a strong client base and the capability to meet your needs effectively.

4. Paper Selection

The type, weight, and finish of the paper significantly impact your book’s appearance and feel. Choose a printer that offers a wide selection of paper options to ensure your book matches your content and aesthetic preferences.

5. Binding Options

Different projects require different types of binding. Whether you need perfect binding, saddle stitching, spiral coil, wire-o, comb, or hardcover binding, ensure the printer provides the binding option you prefer.

6. Finishing Choices

Enhance your book’s uniqueness with various finishing options. These include gloss, matte, and soft touch coatings, protective laminates, embossing, foil stamping, die-cutting, and more. Such features can make your book stand out.

7. Pricing Structure

Request quotes from multiple printers and compare them. Look beyond the cost per unit to include setup fees, file preparation, proof costs, and shipping rates. Strive for the best overall value rather than the lowest price.

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8. Turnaround Time

Ensure the printer can meet your launch deadlines by discussing turnaround times upfront. Plan accordingly with realistic dates for each phase of production.

9. Proofing Process

The proofing process allows you to review and approve the book before final printing begins. Digital proofs are standard, but physical proofs can be requested, particularly for complex projects.

10. Eco-Friendly Practices

If sustainability matters to you, check the printer’s use of eco-friendly materials and processes. Also, inquire about their recycling practices.

11. Customer Service and Communication

Responsive and transparent communication is vital. The printing company should show interest in your project, provide clear information, and support you throughout the publishing process.

Color Vision: Your Printing Partner

For over 40 years, Color Vision has specialized in producing high-quality books at affordable rates. We cater to self-publishers with a variety of book types, including fiction, non-fiction, biographies, and more.

With both digital and offset presses, we can handle both short and long runs efficiently. Our extensive binding and finishing options ensure your book stands out. Additionally, we offer a wide range of paper types and custom orders.

Our color printing capabilities include Full-Color process (CMYK), PMS Spot colors (Pantone), Black Ink only, Grayscale, or a combination of these. Contact us at 800-543-6299 or use our Quote Request form for more details.

Self-Publishing is an enriching journey, and we are here to support you with top-notch printing, binding, and finishing solutions. Visit our website for more information on Soft Cover Book Printing Factory.